UX Design Basics: Mental Models

Jamal Nichols

Jamal Nichols

23 Jan 2021



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A mental model is an explanation of someone's thought process about how something works in the real world. It is a representation of the surrounding world, the relationships between its various parts and a person's intuitive perception about his or her own acts and their consequences. (Source: Wikipedia)

In this video, Jamal Nichols explains Mental Models, a core concept in User Centered Design.

Mental Model