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Kishan Salian
- Mar 14, 2020
- 2 min
Dark Pattern - Bait and Switch
"Bait and Click" that occurs when a user sets out to do one thing, but a different, undesirable thing happens instead.
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Kishan Salian
- Jan 21, 2018
- 5 min
UX Persona — The Introduction
What is a Persona. How does it help in the UX Design process. Short write up on introduction to UX Persona.
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